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Our Team

Operators, not account managers.

We've run businesses at every stage — from startup, to growth, to established. We've answered for every dollar we spent, planned the marketing, explained the ROI, and defended it in the room. We've built platforms that scale. We've had to be strategic and customer-first while shipping campaigns that had to drive revenue this quarter. We get it. We've been there.

Now we're taking that knowledge, the lumps and the successes, and melding it with AI to scale it for you. The judgment stays with the people who earned it. Olivia is how it reaches every dollar, every channel, every day.

Our vision

Make profitable growth accessible to every brand

Jonathan Shroyer
Jonathan Shroyer
CEO

I founded Foresite when I needed to scale Lindas.com. Using the AI stack I built, I got the results I needed: $2M to $11M in 18 months. I then made that stack available to other brands, who are seeing their own growth, and everything it learns there comes back for all of them.

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Christopher McLaughlin-Brooks
Christopher McLaughlin-Brooks
CDO

I have spent decades building systems that are secure, that scale, and that people actually find easy to use. I love technology and innovation, not for its own sake, but when it delivers real value to people and their businesses. Focusing on this AI platform, Olivia, has been fun, but it is the results that are the most rewarding.

Kendra Jackson
Kendra Jackson
CCO

I have a passion for customers and their businesses. I have had to answer for growth plans, budgets, and getting results, so I know what is riding on every dollar. It is a delight to work with Olivia and our customers on the ROI their emerging brands require.

Kim Johnston
Kim Johnston
Advisor

I have spent decades working with companies of every size, at every growth stage. I have seen the discrepancy first hand between what small companies can afford and what the big budgets buy. Now I am lending that experience to the team as we build Foresite and Olivia, bringing effective, thoughtful, optimized digital marketing to growing brands.

Olivia
Active 24/7
Olivia
AI Execution

The newest member of the team, and the only one we built ourselves. Olivia is always on, finding where growth is being lost and executing the catalog, content, and search improvements that turn it into revenue, across 130 languages. She works to guardrails our operators and our clients set, and nothing ships outside them.

We keep humans on the wheel.

Olivia executes. People decide. Operators set the strategy, the guardrails, and the call on what's worth doing, and you can see and change every one of them. The judgment is ours and yours; the scale is hers.

Ready to build profitable revenue?

Bring in a partner who predicts your next dollar instead of just measuring your last one.

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